You Don’t Need a New Idea
You need to make your old ones easier to buy.
Why Yodu Don’t Need a New Idea to Launch a Product
Most creators think they have a content problem.
In reality, they have a packaging problem.
You’ve posted the insights.
You’ve shared your frameworks.
You’ve said the same thing 12 different ways.
But it’s scattered.
Nothing to point to.
Nothing to actually sell.
That’s why I created The Solo Creator Kickstart.
It’s a free 7-day email challenge to help you turn what you’ve already made into a digital product you can ship.
One small action per day
No funnel, fluff or burnout
One product ready by the end
I Almost Didn’t Launch It
Before launching the Kickstart, I sat on the idea for a while.
Not because it was hard to make. I already had the system.
But I kept thinking:
“Is this helpful enough?”
“Will anyone even join?”
“Maybe I need to polish the emails more.”
It was ironic. The same mindset that keeps people from launching their product... was stopping me from launching mine.
What helped? I re-read something I said in a podcast:
You don’t need confidence to create.
You need a system that helps you act without it.
So I hit publish.
And that’s what this challenge is about too.
You’ve already done the hard part. Now, it’s time to package it.
FAQs from Creators Who Joined
Q: Do I need to already have an audience?
No. This works best if you’ve posted a few things, helped a few people, or shared your thinking online. You’re not building a funnel. You’re building a helpful product from what’s already in motion.
Q: Can I do this if I only have 30 minutes a day?
Yes. Most people take 15–45 minutes per day. It’s designed to feel manageable.
You’re not making a full course. Just something small and useful.
Q: What can I actually build?
A checklist. A swipe file. A Notion template. A starter guide. You’ll see plenty of examples in the emails.
A Creator Who Inspired Me
A creator I’ve followed for a while recently launched a 21-day challenge to help people make their first $1,000 online.
The concept was simple: take consistent, focused action each day using content and skills you already have. The results? Templates sold. Coaching calls booked. Real money made, not from big funnels or paid ads, but from packaging what you know.
That challenge reminded me why I believe in starting small and shipping often.
It’s not about building an empire overnight. It’s about proving to yourself that your knowledge is valuable, that someone will pay for it, and that you don’t need a massive audience to get started.
That same mindset is what shaped the Solo Creator Kickstart. Just one hour a day. One simple product. Something real by the end of the week.
My Store Has Grown, But the System Hasn’t Changed
Everything I’ve launched on Stan so far, from my Notion kits to 1:1 Power Hours, has come from the same repeatable system:
Pull an idea from your content
Package it into something useful
Upload it on Stan store and go live
Finally, share it in a way that feels good
I walk you through all of that, day by day, inside the Kickstart.
If you're curious how I built products like these, that’s where to look:
You’ll see the same building blocks behind each one.
3 Things You Can Do This Week
Even if you don’t join, here’s something to try:
Package one idea from your past content
Build one small product in just an hour
Share it with someone who needs it
You don’t need a new idea.
You just need a clear system and one hour a day. The rest is already in motion.
PS: More on the Podcast
If you like learning from stories, strategy and behind-the-scenes from other creators, you might enjoy my podcast, Produced By.
Past episodes:
How She Went From No Clients To 10k Design Projects Globally
How She Uses AI to Build Viral Brands and Attract Top Clients
Available on Spotify, Apple and YouTube.
Ready to start?
Join The Solo Creator Kickstart and get Day 1 in your inbox today:
https://stan.store/Tommen/p/-the-solo-creator-kickstart
Let’s build something simple, helpful and real, together.
— Tommen